Soup Stock Tokyo's Corporate Philosophy: Making the World's Body Warm

2025/02/06

What made you decide to support web accessibility (*1)?

Since our establishment in 1999, we have been operating restaurants and wholesale businesses based on our corporate philosophy of "raising the body temperature of the world," and we have long been aware of the problem of people who want to use our services but have difficulty receiving information directly from our website.

We met UniWeb through a chance encounter and decided to work together to address web accessibility starting in December 2024.

 

Have you considered in-house support or accessibility tools from other companies?

We did not examine this issue in-house or with other companies, because it was through our encounter with UniWeb that we first became aware of the concept of "web accessibility" and implemented it.

 

What do you think about the man-hours required to implement UniWeb?

I had the impression that the process of implementation was very smooth, and I was reassured by the fact that UniWeb could provide such a high quality service with just one line of code, as I saw examples of other companies using UniWeb before implementation.

 

Have you had any internal or external feedback?

Looking at the reactions on social networking sites, we have received positive comments about the brand's attitude, saying, "This is the kind of approach the brand is taking.

 

Soup Stock Tokyo is the first company with a physical store in the restaurant industry to implement UniWeb.

We hope that the introduction of "UniWeb" on our website will make Soup Stock Tokyo's information and products more accessible to the public.

 

I heard that you are also making efforts to employ people with disabilities.

Although there is a standard for the employment rate of people with disabilities, we are not simply working to meet that number; we believe that creating an environment in which each individual's individuality can be fully realized will lead to our philosophy of "raising the body temperature of the world.

While each employee has his or her own strengths and weaknesses, I hope to create an environment where we can offer each other a helping hand, starting with the question, "What can this person do that only he or she can do?

 

Do you have any future goals?

We would like to further expand our online services in the future, and we are currently seeing a growing need, especially for multilingual support, so we would like to promote support for other languages as well.

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Soup Stock Tokyo Co.
General Manager, Value Creation Dept. and General Manager, EC Business Dept.
Yasushi Saito, Takafumi Saito

Joined Smiles in 2014 as a new graduate, worked in the store at Soup Stock Tokyo, and participated in the launch of the overseas business from the first year; worked on client projects as a project manager at Smiles Inc. since 2017; since 2021, has served as the department manager in charge of branding, sales promotion, communication design and execution for Soup Stock Tokyo, while also working as the manager of the EC department.

 

《Uni-Web Implementation Site》

It is introduced on the official website, the official online store, and the "100 spoons" brand website (the photo below is taken from the official website).

Clicking on the button labeled "Text-To-Speech and Text Size Adjustment" brings up the accessibility menu, which allows you to read the text out loud, switch screen contrast, etc. with a single button.

Official website:https://www.soup-stock-tokyo.com/

 

◾️ About Soup Stock Tokyo Inc.

We operate several food brands that value individuality and integrity, such as "Soup Stock Tokyo," a restaurant specializing in soups to eat, "Soup Stock Tokyo," a frozen soup restaurant, and "100 Spoons," an exciting family restaurant for both adults and children, which operates approximately 60 stores nationwide, mainly in the Tokyo metropolitan area.

Company Name: Soup Stock Tokyo Inc.
Representative: President Moe Kudo
Location: 1-10-23 Nakameguro, Meguro-ku, Tokyo, City Homes Nakameguro 203
Official HP:https://www.soup-stock-tokyo.co.jp/

 

About Uniweb

UniWeb provides web accessibility features "on the day of deployment" by simply adding a single line of code to all web services.

In order to achieve equal website services for all, we want to put users in various situations, such as those with visual impairments or those who temporarily lose the use of their hands due to injury, in a position to understand correct information through various uses such as voice reading and contrast changes.

Site:https://hellouniweb.com